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The United Nations Environment Programme (UNEO) invited designers around the world to create and submit their best logo design for the World Environment Day (WED) 2015 campaign. The basic logo composition must include the following: the UNEP logo, the campaign title "World Environment Day 5 June and the slogan "Seven Billion Dreams. One Planet. Consume with Care."
Though not as obvious as logo 2's number 7, there is also a number 7 being indicated by a curvaceous red ribbon on the lower left corner of the logo. Within the main logo, minus its tail, there are also 9 loops to represent the 9 zeros in writing a billion. The logo could be interpreted in many ways, an abstract human in motion, a tree, or simply a dynamic force in constant movement. Regardless of how one interprets the logo, it is a simple and memorable logo with a simple color scheme: red to depict bravery and conviction. This logo is my 3rd and final attempt which was submitted on April 19, 2015. |